While preparing the by Bella Halloween stoles collection, I was looking at the beauty of the stoles and scarves made from Bamboo yarn, and I was aware that price would make a big difference in how consumers perceive this product. If I priced it too low, the broader perception would…

Well, a couple more days and summer 2022 will be gone. Indeed, you have made the most of the season. Certainly, I did. It was a great summer that I truly enjoyed with friends and family, and ever so busy growing My Bamboo Story, building what I believe will be…

What is it? A bingo wake-up call? The magic number? A lottery-winning ticket? No, it is our 50th customer! Because after only four months in business we have sold to 50 customers more than 100 products. Not bad for a newly established company and a lady who has never been an…

I am sitting in a restaurant, sipping my drink, and I have just made my order. I feel at peace, starting to relax after a long hectic working day and looking forward to when the meal will arrive. I like cooking but never really thought to get into the business…

Lately, I have been sluggish. I struggle to get out of bed in the morning. Maybe it is because we are in the middle of the spring season, and in Italian, we have a way of saying that goes “Aprile dolce dormire”, which translates in English as “April sweet dreams…

Blackboard and chalk When I was thinking about opening an online retailer, my first thought was about the product to sell, but my second thought was about the potential customers. Questions such as would pop into my mind “what gender?” “what age?” “city vs rural?” “professional or entrepreneurs?” a long…

The above image reflects my feelings when the first customer bought an item from the newly established online retailer My Bamboo Story. After so much hard work in setting up the online shop, selecting the products, the brand, the suppliers and then all happens, I receive “1 order to fulfill”…

Let’s start with the website’s name; why did I choose it? Because behind any decision, there is always a story to tell. And I wanted my story to be told and heard several times because the sustainability and eco-friendly lifestyle that we embrace is important for our future. At the…

The product of your future venture. How did it happen that I became an online entrepreneur? Firstly I had to decide what I wanted to become, and to do so; I used the FLIP process from my Enrich! consultancy venture. It helped to genuinely streamline my aspiration and how I…